Your Privacy Choices

As described in our Privacy Policy, we collect personal information from your interactions with us and our website, including through cookies and similar technologies. We may also share this personal information with third parties, including advertising partners. We do this in order to show you ads on other websites that are more relevant to your interests and for other reasons outlined in our privacy policy.

Sharing of personal information for targeted advertising based on your interaction on different websites may be considered "sales", "sharing", or "targeted advertising" under certain U.S. state privacy laws. Depending on where you live, you may have the right to opt out of these activities. If you would like to exercise this opt-out right, please follow the instructions below.

If you visit our website with the Global Privacy Control opt-out preference signal enabled, depending on where you are, we will treat this as a request to opt-out of activity that may be considered a “sale” or “sharing” of personal information or other uses that may be considered targeted advertising for the device and browser you used to visit our website.

Our story

Two kids – Cat (12 years old) and James (13 years old) meet at a campground in Stillwater. They fall in love, as only kids can, and break up 4 weeks later. They stay friends. They go off and have children and separate lives. Until 2014 when they fall ever so slightly, completely, madly in love again.

In 2014 James is a Joiner living in a farm cottage with his 6 year old daughter on the Hauraki Plains. Cat works at an Advertising Agency and lives with her two daughters (who are 5 and 8 years old) in Auckland. Their worlds collide. It’s messy, tough, wonderful and full of adventure.

So Cat writes about their adventures and the challenges raising their family on a blog called Getting Lost. People start to follow their blog and they build a community of like minded adventurers. People ask how they can find all the off the beaten track places that Cat & James find – the waterholes, shipwrecks, parks and beaches.

And from that question an idea starts to form. An idea for a game that would get us all away from the algorithms that know us so well and instead challenge us to adventure without a plan. And thus, the Getting Lost Game was created.

It sells out overnight (literally).

They run away to elope (with the kids in a campervan).

When they are back they make more Getting Lost Games and that first edition is joined by over 30 other editions. The game goes viral, they start sending thousands of games overseas. After 4 years making and sending their games from their home they finally move into their own space just down the road. They win some awards. Their daughters, Cat's sister and cousin join them and together they send over 300,000 games around the world.

Who would have thought what those kids would do…